27 Best Facebook Marketing Tools to Level Up Your Campaigns – Blog – 2021
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27 Best Facebook Marketing Tools to Level Up Your Campaigns – Blog – 2021

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27 Best Facebook Marketing Tools to Level Up Your Campaigns

Facebook is the Most Used social media app with over 2.5 billion monthly Active users. 1.6 billion of These Users Visit Facebook daily and the Average Facebook user Spends almost 100 minutes per day on Facebook.

The 27 Facebook Marketing Tools Featured In This Article Will Help optimize your Facebook Campaigns And Take Your Results to the Next Level In Your Business and Market in 2021.

27 Best Facebook Marketing Tools

1. Canva

Canva - FB Designs

Canva Is An Online Design Tool That Allows You To Create Beautiful designs, With This You Can Create Graphics For Social Media Posts, Videos, and Ads.

With Canva’s easy-to-use Drag-And-Drop Online Editor, You can design Stunning Graphics In Few Steps. And You Can Do All This Without having Any Prior Design Experience. The Result Is Like Professional ‘s Work.

I Consider Canva to be a Powerful Graphics Tool Because you’ll Find A Ton of Readymade Templates For All Kinds of Graphics You may need to create for your Graphics Project.

Facebook Templates - Canva

You’ll Find Templates For Social Media Posts, videos, ads, and stories. You Can Pick Any Template And Customize  According  to the design you want to achieve.

Canva Pricing Plans

Canva Pricing Plans

The best thing about Canva is that it has a Ton of Free Templates. Canva Pro will cost you $12/month, Giving You Access To Premium Templates and lots of features which will make you feel like a Professional graphics designer. 

Here’s The Pricing Structure Canva Currently Follows When Billed Yearly.

  • Canva Free – $0 (8,000+ free templates, 100+ design types)
  • Canva Pro – $9.95/mo (60,000+ Free Templates, custom templates)
  • Canva Enterprise – $30/mo (Built-in Workflows, Multiple Brand Kits)

2. MobileMonkey

MobileMonkey

If you’d like to leverage Facebook’s Messenger PlatformFacebook’s Messenger Platform to reach out to your target audience and optimize your Facebook Messenger Ads, MobileMonkeyMobileMonkey is a Platform you can Trust.

MobileMonkey is a Facebook Messenger Marketing Chatbot ProgramMarketing Chatbot Program. It Makes you to create powerful chatbots with which you can Interact With Customers, Segment Your Audience, Grow Your Email List, and Drive Conversions.

You can start using MobileMonkey’s chatbot builderMobileMonkey’s chatbot builder For Free and create a Messenger chatbot for your Facebook Page In Very Less Time.

If Facebook Messenger Is An Integral part of your Facebook marketing Strategy, Then MobileMonkeyMobileMonkey Is A Very Important  Weapon for you to win the game.

MobileMonkey Pricing Plans

MobileMonkey Pricing Plans

MonkeyMonkey’s Usage-based Pricing Is Based On The Number of Sends you need. The free plan Includes 1,000 Send Credits Per Month. Just try out this and You will be amazed by it’s Design and Features.

  • If you want more than Unlock Premium FeaturesUnlock Premium Features, And Add More Users, You’ll Need To Upgrade your Plan. You’ll Will have a Good Experience.

Here Are The Pricing Plans MobileMonkey Offers {billed annually}

  • Free – $0 (1,000 Send Credits)
  • Pro – $6.95/mo (2,000 Send credits)
  • Pro Unicorn – $14.25/mo (6,500 Send credits)
  • Team – $199/mo (100,000 Send Credits)

3. Quuu Promote

Quuu Promote - SMM Tool

Quuu Promote is an influencer marketing tool that helps you promote your blog posts through real social media users who have signed up for content suggestions on Quuu. It is Very New Type of Service Which Every user should try.

Once your blog post is reviewed and approved by the content curation team at Quuu, it will be automatically added to it’s list of content suggestions.

Then the users can choose to share your post on Facebook and other social channels.

It’s an incredibly effective way to Increase Engagement for your posts on Facebook and drive a Ton of traffic back to Your Site.

Quuu Promote Pricing

Quuu Promote Pricing

Quuu Promote costs $40/post. Each promotion lasts 30 days.

Quuu Promote is especially useful if you have Viral posts on your blog as you can then choose to renew the Promotion each month. This Is the Feature Which Is Loved by most Users.

4. SendinBlue

SendinBlue FB Ads

SendinBlue is one of the best email marketing platforms on the market Today, Which is ideal for small startups, small businesses, and bloggers.  SendinBlue also helps with Facebook advertising.

This Makes Creating Your Ad Creative To Setting Up Ad Parameters To Tracking Your Ad Performance, This Service Makes It Easy To Create, Manage, And Optimize Your Facebook Campaigns with a very neat and fast User Interface.

SendinBlue Pricing Plans

SendinBlue Email Marketing Pricing Plans

SendinBlue is One Of The Few Email Marketing Services That Provides a Free Plan. Under the free plan, you can send 300 emails per day.

Our Team Tried this Free Service for Few Days and We are Fully Satisfied By The Result We Got, We Can Fully Assure You That it’s one of a kind service available today for both Pro and Newbie In This Game.

But in Order to access Facebook ads features, You’ll Need To Upgrade To the Premium plan which is $66/mo.

Here’s the pricing structure currently given by SendinBlue,

  • Free – $0/mo (300 emails/day)
  • Lite – $25/mo (40,000 emails /mo)
  • Essential – $39/mo (60,000 emails/mo)
  • Premium – $66/mo (120,000 emails/mo)
  • Enterprise – Custom

5. Facebook Ads Manager

Facebook Ads Manager

To run ads on Facebook, you need to use Facebook’s native Ads Manager platform. Facebook Ads Manager allows you to create your ads, set targeting and budget, and tracks how well your campaigns are performing. It’s a great app for the ads Industry this made Facebook even more famous and Bigger Player in the Internet Space.

Facebook has added several new features to Ads Manager In Recent Months and the Tool Is Constantly Evolving In An Effort To Help Meet the advertising Goals of businesses of all sizes. The AI in this Field might be coming soon.

Facebook Ads Manager Pricing

It’s totally free to use. But of course, you’ll have to spend on the ads. 🙂

6. OneStream Live

OneStream Live

Live Videos Get A Ton of  Engagement on Facebook.

In fact, Live Videos Earn 3x More Watch Time On Facebook Than Regular Videos. Live Videos is the best way to generate trust among the Users.

Facebook’s algorithm Prioritizes live content over any other type of content. Live Videos Wil Generate Far more users and trust among the community.

The only problem is Live streaming is not From Lack of Control To The Likelihood of going off Script, Live Streaming gives you so much  Random Opportunity, that If you know and Play Continuously on this level You Will  Surely be a mega star on social media.

If you want to live stream pre recorded content then this the service you should definitely try out .

This Service is a cloud-based tool that allows you to live stream pre-recorded videos across all major social media platform.

You can even brand your live streams by adding watermarks, logos, and Custom Thumbnails.

You can also sue this program scheduling options, which allows you to Republish Your Streams Regularly At Set Intervals.

OneStream Live Pricing

OneStream Live Pricing Plans

OneStream Live has a free plan which allows you to connect 1 social Account and live stream up to 5 minutes of pre-recorded content. Paid Plans start from $10/month.

Here’s the current pricing plan

  • Free – $0/mo (5 min. max each live stream, 1 social account)
  • Basic – $10/mo (15 min. max each live stream, 3 social accounts)
  • Standard – $45/mo (60 min. max each live stream, 25 social accounts)
  • Professional – $99/mo (8 hrs max each live stream, 50 social accounts)

7. Headline Analyzer by CoSchedule

Headline Analyzer by CoSchedule

If You Want More Engagement on your Posts and Ads On Facebook, You Need To Write Very Upto Date Headlines Using the Latest Keywords.

Use Headline Analyzer, To Analyze the Effectiveness of Your Headlines And Adjust Them Accordingly To The Market, Check Current What Are The Terms Used By the Top Blogs.

Enter the Text or The Line Into the Search Box To Know Its Overall Structure, Grammar, And Readability in Detail. Based On Your Headline Score, the Tool Will Give Recommendations on How To Improve the headline.

Headline Analyzer is 100% Free. You don’t need to sign up for CoSchedule to start using it.

8. SocialBee

SocialBee 2019

SocialBee is a social media management tool that allows you to schedule posts content on all the major social media platforms.

If you have a lot of “Evergreen Content” by Evergreen I mean Blogs that Are Always Relevent but do need some update from time to time, On Your Blog, then you can use SocialBee to recycle your evergreen posts on Facebook. You can schedule All Your Content In Advance And Even Expire Posts On Specific Dates.

SocialBee doesn’t offer a free plan, but it does offer a 14-day free trial on all their plans.

Here are SocialBee’s Current pricing plans :-

  • Bootstrap – $19/mo (connect up to 5 social profiles)
  • Accelerate – $39/mo (connect up to 10 social profiles)
  • Pro  – $79/mo (connect up to 25 social profiles)

9. InVideo

InVideo

InVideo is an online video editor that helps you create engaging videos very easily. Pre Made Templates for video are already there in this Program, From Advertisment videos to video ads to videos for Facebook and Instagram Stories, And  Other Social Media Videos Also.

Since Videos Generate More Engagement on Facebook and Instagram and other social media platforms than Images, a Video Creation Platform Like InVideo really helps us in making us stand out.

InVideo Pricing PlansInVideo Pricing Plans

InVideo offers a free plan where you try out InVideo’s full Editing Features and export up to 60 videos in a month with a Watermark.

In order to use their advanced features and Premium Templates, you’ll Need To Upgrade To One of their Paid Plans.

Here’s the Pricing Plan :-

  • Business – $20/mo (60 HD video Exports/Month)
  • Unlimited – $60/mo (Unlimited HD video Exports)

You can save 50% by opting for annual billing.

10. Rocketium

Rocketium - Facebook Marketing Tool

Text Overlay Videos Are Quite Popular On Social Media These Days. Rocketium is a Video Creator That Can Help You Create Engaging Text Overlay Videos In a Jiffy. This Is One of the Latest Trends in Graphics Industry.

It is Very handy and Great because of Its Variety of Pre Built Video Templates And Video Formats That Anyone Can Customize And Style Just The Way They Need and Want.

Rocketium Pricing Plans

Rocketium Pricing

Rocketium offers a free forever Plan where You Can Create 3 videos Per Month. The Videos have Watermark And You’ll Have Limited Access To The Templates. 

The Rocketium Pricing Plans :-

  • Professional – $49/mo (20 exports, export in 720p HD)
  • Expert – $99/mo (40 exports, export in 1080p HD)
  • Agency – $199/mo (Unlimited exports, export in 1080p HD)

You can save up to 25% by switching to annual billing.

11. Mailchimp

Mailchimp FB Ads

Mailchimp Is One Of The Best Email Marketing Services Available Today. Facebook Ads Become Much More Friendly By This Piece Of Software.

This Service Allows You To Use Your Data To Create, Buy, and track the Results of your Facebook ads in one Place.

You Can Also Very Easily Sync Your Email List With Facebook To Run Retargeting Ads On Facebook.

If You Own An ECommerce Store, You Can Connect Your Store with Mailchimp and check the performance of your Facebook Ads To See If they are having a Positive Impact on your Bottom Line.

Mailchimp Pricing Plans

Mailchimp Pricing Plans

You can run Facebook ads via Mailchimp even on the most basic plan i.e., the free plan. Under the free plan, you can send 12,000 emails per month to up to 2,000 subscribers.

Here’s the current pricing structure followed by Mailchimp:

  • Free – $0 (2,000 contacts)
  • Essentials – Starts at $9.99 (50,000 contacts)
  • Standard – Starts at $14.99 (100,000 contacts)
  • Premium – Starts at $299.99 (200,000+ contacts)

Get started with Facebook ads on Mailchimp

12. Buffer

Buffer FB Marketing Tool

Buffer is the perfect tool to grow your brand on Facebook. It’s a social media scheduling tool that lets you plan, schedule, and post content on Facebook and other major social networks. With Buffer, you can tell your brand’s story more effectively on Facebook and increase your Facebook page engagement.

With its simple user interface, powerful features, and in-depth social analytics, Buffer is a must for Facebook marketers.

Buffer Pricing Plans

Buffer Pricing Plans in 2020

Buffer’s free plan allows you to schedule up to 10 posts per day to 3 social accounts. To unlock advanced features and schedule more posts, you need to upgrade to one of their paid plans.

Here are Buffer’s monthly pricing plans:

  • Pro – $15/mo (8 social accounts, 100 posts, 1 user)
  • Premium – $65/mo (8 social accounts, 2,000 posts, 2 users)
  • Business – $99/mo (8 social accounts, 2,000 posts, 6 users)

You can save up to 20% on any of the above plans by switching to annual billing.

Try Buffer now

13. PromoRepublic

PromoRepublic - Facebook Marketing Tools

PromoRepublic, a social management and content curation tool, is well-suited for any marketer who’d like to receive content suggestions and ideas tailored to their specific industry and audience on Facebook. PromoRepublic is a social media scheduler, content organizer, and graphics editor, all rolled into one.

PromoRepublic Pricing

PromoRepublic Pricing Plans

PromoRepublic offers a plan for solopreneurs which costs $9/month. This plan allows you to sync up to 3 social media accounts and includes access to social media calendar and library of content suggestions.

Here’s the pricing structure followed by PromoRepublic:

  • Solo Plan for Solopreneurs – $9/mo (3 social accounts, 1 user)
  • Standard Plan – $49/mo (10 social accounts, 2 users)
  • Professional Plan – $99/mo (30 social accounts, 15 users)
  • Enterprise Plan – Custom pricing

Try PromoRepublic today

Side note: To learn more about PromoRepublic’s key features, check out my in-depth video review and walkthrough below:

14. Qwaya

Qwaya - Facebook Marketing Tool

Qwaya is a sophisticated Facebook marketing tool that takes the hassle out of managing your Facebook and Instagram ads. With Qwaya, you can tweak your Facebook campaigns and generate more clicks and conversions for your ads.

The Qwaya Facebook ads tool offers a lot of features and functionalities that are missing in Facebook Ads Manager, including:

  • Campaign organizer
  • Easy ad creation: Templates and split testing
  • Google Analytics tagging & URL builder
  • Automation: Scheduling, rules, ad rotation

Qwaya Pricing Plans

Qwaya Pricing Plans

Qwaya’s expertise in Facebook advertising comes at a price. The most basic of Qwaya costs $149/month.

Below are the three pricing options provided by Qwaya:

  • Premium – $149/mo (1 user, unlimited ads and users)
  • Business – $249/mo (5 users, unlimited ads and users)
  • Agency – $349/mo (1 users, unlimited ads and users)

All of these plans offer a 14-day free trial.

Start your Qwaya trial today

15. SEMrush

SEMrush Social Media Marketing

Primarily known for its SEO and PPC capabilities, SEMrush is also a formidable social media tool, thanks to its Social Media Toolkit.

The Social Media Toolkit includes 3 tools:

  • Social Media Poster (to post and schedule your content)
  • Social Media Tracker (to track page and post performance)
  • Social Media Ads (to manage ads)

Social Media Poster allows you to post and schedule content on Facebook and other social channels. The Social Media Tracker tool lets you analyze your posts and compare your performance directly against your competition. With the Social Media Ads tool, you can create, analyze, and optimize your Facebook ads.

SEMrush Pricing Plans

SEMrush Pricing Plans in 2020

SEMRush’s pricing plans start from $99.95/month. The SEMrush Social Media Toolkit is included in all plans.

Here are SEMrush’s pricing plans:

  • SEMrush Pro – $99.95/mo
  • SEMrush Guru – $199.95/mo
  • SEMrush Business – $399.95/mo

Try SEMrush Pro free for 30 days ($99.95 value)

Side note: SEMrush is a powerful digital marketing suite that comes with a plethora of features, including keyword research, competitive analysis, and backlink analysis. Read my full review of the software, or start your 30 day free trial to test it out for yourself!

16. KingSumo

KingSumo - Facebook Marketing Tool

KingSumo is a platform that helps you create viral giveaways so you can grow your email list quickly and more effectively.

KingSumo’s easy-to-use editor lets you create your first giveaway within minutes. Once your giveaway is up and running, you can promote it on all social channels, including Facebook to invite contestants.

KingSumo Pricing

KingSumo Pricing Plans

KingSumo is part of the Sumo family, alongside AppSumo and SendFox. You can get started for free and run unlimited giveaways with KingSumo’s Web App Free plan. However, the free plan has limited features. In order to unlock premium features such as Facebook Pixel tracking and to add your own branding to KingSumo landing pages, you’ll need to upgrade to KingSumo’s Web App Pro plan.

AppSumo is currently running a lifetime deal on KingSumo where you can get lifetime access to KingSumo for just $49.

Typically, KingSumo’s Web App Pro plan costs $19/month, but with AppSumo, you can get lifetime access to the same plan for just $49.

Get lifetime access to KingSumo now

17. Instapage

Instapage

When you’re running Facebook ads to promote your products or services, they need to be accompanied by compelling landing pages to have maximum impact.

To that end, you can use Instapage to build high-converting landing pages to generate leads through Facebook ads.

Instapage has all the top features that a landing page builder needs to convert traffic into conversions. With Instapage’s easy-to-use drag and drop page builder, you can create professional-looking landing pages that will complement your Facebook marketing campaigns.

Instapage Pricing

Instapage Plans 2020

Instapage has gone through several pricing changes in the last few years. Amidst all this change, what has stayed intact is the 14-day free trial they offer to users for testing out all the essential features.

Instapage currently offers only two pricing options:

  • Business – $199/mo (billed monthly)
  • Enterprise – Custom (based on your requirements — request a demo)

Start your 14-day Instapage trial today

18. Headliner

Headliner - Facebook Marketing Tool

If you have a podcast, you can use Headliner to convert the audio of your podcast into engaging videos and share them on Facebook and other social channels to gain more traction. You can even add waveforms, images, GIFS, and text animations to your video to capture the attention of your audience.

Once your video is ready, you can export it in 1080p full HD format or share it directly to Facebook, YouTube, and Instagram.

Headliner Pricing Plans

Headliner Pricing

The best part about Headliner is that you can get started for free. Headliner’s free plan allows to create 10 videos per month. The videos, however, will be watermarked and you’ll not be able to use your own fonts.

Here are Headliner’s pricing plans:

  • Forever Free – $0/mo (10 videos per month)
  • Headliner Pro – $12.95/mo (Unlimited videos, custom watermarks)
  • Enterprise – Custom pricing (Custom templates and styles, dedicated account support)

Try Headliner for free

19. Planable

Planable AppSumo Deal

Planable is the perfect social media scheduling tool for digital marketing agencies as it allows you to create a shared collaboration space for your team and clients to strategically plan and schedule your content.

Planable also provides the option to set flexible approvals. You can either set zero approval layers to simplify the posting and scheduling process, or make approvals mandatory to avoid mistakes.

Planable Pricing Plans

Planable Pricing

Planable’s pricing plans start from $39/month (bill monthly). You can get 2 months off by switching to yearly pricing.

Here are the monthly plans offered by Planable:

  • Starter – $39/mo (1 workspace, 3 users)
  • Premium – $99/mo (5 workspaces, 7 users)
  • Enterprise – Custom pricing (custom number of workspaces, unlimited users)

You can sign up for a 14-day free trial for Starter as well as the Premium plan.

Try Planable today

20. Buyer Persona Tool by HubSpot

Buyer Persona Tool by HubSpot

A buyer persona is a semi-fictional representation of your target customer. Buyer personas provide structure and context for your business, making it easier for you to create engaging content for your target audience.

HubSpot’s free Buyer Persona tool helps you create a buyer persona for your brand through a 7-step process. You just need to need to answer a set of questions about your ideal customer to arrive at a buyer persona.

Once you’ve gained a deeper understanding of your target audience through the Buyer Persona tool, you can work towards a content strategy on Facebook that is aimed at attracting the most valuable visitors, leads, and customers for your business.

The tool also allows you to download a PDF version of your buyer persona data to access it anytime you want.

Buyer Persona Tool Pricing

HubSpot offers a lot of free tools and Buyer Persona is one of them.

Try HubSpot’s Buyer Persona for free

Related: 15 Free HubSpot Tools and Resources Every Marketer Should Be Using

21. Outgrow

Outgrow - Blogging Tools

Interactive content types, especially quizzes, are highly popular on Facebook. The most shared quiz on the Internet received a total of 5.4 million social interactions, almost all of them from Facebook.

To jump on this interactive content bandwagon, you can use Outgrow — a do-it-yourself tool that allows you to create different types of interactive content (quizzes, calculators, polls, etc.) to engage your audience on Facebook and other social channels. You can even use your interactive content pieces to grow your email list and build a ton of high-quality backlinks.

At 99signals, we have used Outgrow to create a variety of interactive content pieces. Here are a few examples:

  • SEO Quiz: Take this Quiz to Test Your SEO Knowledge
  • Blogging Frequency Calculator
  • Email Marketing Performance Calculator
  • Instagram Link Chain

Outgrow Pricing Plans

Outgrow Pricing Plans 2020

Outgrow’s most basic plan is priced at $22/month and it allows you to create 3 quizzes. You can save up to 44% by switching to annual pricing.

Here’s the pricing structure Outgrow currently follows:

  • Freelancer (Quiz Only) – $22/mo (3 content pieces, 1 user)
  • Freelancer (Quiz, Calc, Ecom) – $45/mo (5 content pieces, 1 user)
  • Essentials – $115/mo (Unlimited content pieces, 3 users)
  • Business – $720/mo (Unlimited content pieces, 10 users)

You can sign up for a free trial on any of the plans above.

Try Outgrow now

22. LeadQuizzes

LeadQuizzes - Quiz Maker

LeadQuizzes helps you create online quizzes and surveys to capture leads and understand your audience better. Its easy-to-use builder allows you to create various types of quizzes.

You can choose from over 75 templates to create your quiz and survey. Furthermore, you can customize the look and feel of every piece of content you create with LeadQuizzes.

LeadQuizzes also offers integrations with popular marketing tools, including Mailchimp, ConvertKit, Google Ads, and more — making it easy for you to share data from your online quizzes.

LeadQuizzes Pricing Plans

LeadQuizzes Pricing Plans

LeadQuizzes’ pricing plans start from $49/month. With this plan, you can integrate LeadQuizzes with 1 website and have up to 5,000 visitors for your online quizzes.

Here are the 3 pricing plans offered by LeadQuizzes (when billed monthly):

  • Standard – $49/mo (1 website, 5000 visitors)
  • Pro – $99/mo (1 website, 50000 visitors)
  • Premium – $249/mo (1 website, Unlimited visitors)

LeadQuizzes offers a 14-day free trial on all 3 plans.

Try LeadQuizzes for free

23. Post Planner

Post Planner

Post Planner is a social media management tool that helps you cut through the social media clutter by making it easy to find and share amazing content consistently.

With Post Planner’s content recommendation engine, you can discover what’s trending in your niche and curate the best content for your audience on Facebook and other major social channels. You can also use Post Planner as a social media scheduling tool to post, schedule, and analyze your posts in one place.

Post Planner Pricing Plans

Post Planner Pricing 2020

Post Planner’s plans start from $3/month, making it one of the affordable social media scheduling tools on the market. You can connect up to 3 social accounts and share 30 posts/day.

Here are Post Planner’s pricing plans (when billed monthly):

  • Starter – $3/mo (3 social accounts, 30 posts per day, 1 user)
  • Love – $9/mo (10 social accounts, 100 posts per day, 1 user)
  • Guru – $19/mo (25 social accounts, 500 posts per day, 5 users)

You can save 20% on all plans by switching to annual billing.

Check out Post Planner now

24. Sprout Social

Sprout Social - Facebook Marketing Tool

Sprout is a collaborative social media management platform that brings together advanced social media publishing tools and intuitive workflows so you can efficiently plan, schedule, and post content on Facebook and other major social networks.

With its easy-to-use interface and powerful collaboration tools, Sprout helps you plan your Facebook content, engage your audience, collaborate as a team, and measure efforts from a single platform.

Sprout Social Pricing Plans

Sprout Social Pricing 2020

Sprout Social’s pricing starts at $99/month/user. You can connect up to 5 social profiles and get access to paid promotion tools to boost Facebook posts.

Below are Sprout’s 3 pricing plans:

  • Standard – $99/mo (5 social profiles)
  • Professional – $149/mo (10 social profiles + premium features, including competitive reports for Facebook)
  • Advanced – $249/mo (10 social profiles + advanced features, including chatbots and custom URL tracking)

You can sign up for a 30-day free plan on any of the above plans.

Try Sprout Social for free

25. Hootsuite

Hootsuite - Facebook Marketing Tool

Hootsuite is a popular social media management tool that you can use to grow your Facebook audience and increase engagement. With Hootsuite, you can share hundreds of posts in advance, set rules to boost top-performing organic content, and get detailed insights into what’s working on Facebook and why.

What’s more, you can use Hootsuite to monitor all your page activity in one place, and quickly respond to key conversations.

Hootsuite Pricing Plans

Hootsuite Pricing Plans

If you’d like to test out Hootsuite’s basic features, you can sign up for Hootsuite’s free plan. The free plan allows to connect up to 3 social profiles and schedule 30 posts a day. To unlock more features and to add more social profiles and users, you’ll need to upgrade to one of the paid plans.

Here are Hootsuite’s pricing plans:

  • Pro – $29/mo (10 social profiles, unlimited posts, 1 user)
  • Team – $129/mo (20 social profiles, unlimited posts, 3 users)
  • Business – $599/mo (35 social profiles, unlimited posts, 5 users)

If you have a larger team and more social profiles to connect, you can request a custom plan by opting for the Enterprise option.

Try Hootsuite for free

26. Revealbot

Revealbot - Facebook Marketing Tool

Revealbot lets you automate your ad management strategies for Facebook ads, Google ads, and Snapchat ads in a single interface. With Revealbot, you can set rules and goals for your Facebook ad campaigns and effectively manage ad performances.

What’s more, you can grow your Facebook following by auto-boosting top-performing posts.

If you’d like to work smarter with your Facebook ads and consistently deliver positive ROI, Revealbot is a must-have Facebook marketing tool in your online advertising toolkit.

Revealbot Pricing

Revealbot Pricing

Revealbot allows you to pick the best plan based on your monthly ad spend.

Here’s how Revealbot’s monthly pricing is calculated:

  • $99/mo (Maximum ad spend: $10,000/mo)
  • $199/mo (Maximum ad spend: $10,000/mo)
  • $299/mo (Maximum ad spend: $10,000/mo)

You can sign up for a 14-day free trial to test out Revealbot’s key features.

Start your Revealbot trial today

27. UTM.io

UTM.io - Facebook Marketing Tool

If you’d like to measure the effectiveness of your Facebook marketing campaigns, you need to add UTM parameters to your URLs. UTMs are pieces of code that are added to a URL, allowing you to track your website traffic in detail.

By adding UTMs, you’ll be able to tell exactly which post, link, or ad is generating traffic to your site from Facebook in Google Analytics.

The problem with maintaining UTM data, however, is that you need to create spreadsheets to manually store your campaign links. A tool like UTM.io can help fix this problem. UTM.io allows you to build, share, and sync UTMs with your team so that you can have cleaner data, resulting in better campaign performance.

You can use UTM.io’s free Chrome extension to build links faster. The data obtained from UTM.io will allow you and your team to make better marketing decisions and improve ROI from your Facebook campaigns.

UTM.io Pricing

UTM.io Pricing

You can start using UTM.io for free. The free plan allows you to create 3 UTM templates.

Below are UTM.io’s pricing plans:

  • Starter – Free (1 Workspace, 3 UTM templates)
  • Startup – $39/mo (3 Workspaces, 20 UTM templates)
  • Company – $59/mo (5 Workspaces, 50 UTM templates)
  • Agency – $79/mo (10 Workspaces, 100 UTM templates)

Try UTM.io for free

Side note: To learn more about UTM.io and its key features such as UTM templates and link shortener, watch my in-depth review and tutorial of UTM.io below:

Final Thoughts on Facebook Marketing Tools

All the tools listed in this guide can complement your Facebook marketing efforts and help you reach your marketing goals.

But real Facebook marketing is more than just using tools. You need to build a solid Facebook marketing strategy and stay committed to your long-term goals.

With over 70 million businesses on Facebook, you need to make sure your content stands out and resonates with your audience.

Have I missed out on any of your favorite Facebook marketing tools? Which of these Facebook marketing tools do you use often in your marketing? Please share your thoughts in the comments below.

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